EGLO BY SAMSUNG

YEAR: Spring 2019

COURSE: GR 370 - Packaging Design 3

DISCIPLINE: Branding/Identity, Packaging Design, Sustainable Design

DESCRIPTION: Choose an existing company that does not currently have a sustainable cleaning product line and create and design
an identity for it.

PROJECT CONCEPT: Samsung was the chosen existing brand. Based on the sleek design of the brand’s appliances and products,
I designed an identity that reflects Samsung’s modern style. The visual system is to convey a sparkling clean item after a product’s use.